📻 — 3 Bucket Strategy for Building Products: Game Changers, Showstoppers, and Distractions

This is your Community, Daily.

Reading Time: ~ 2 min.

Hello yenizens!

I hope you had a restful weekend! Here are a few things that I did:

  1. Slept in ’til 9:00am (I know, I know….)

  2. Consumed an entire pint of vanilla ice cream myself…

  3. Binged the 1st Season of HBO’s True Detective and Snyder’s Justice League…

… you?

And now for your daily dose of links for community and business-minded creators:

  1. Unsplash90km. Startups belike. LI sucks. Discord voice. 2 million words.

  2. StreamtextSupercellFleetingPriceAlloLowkeyNotion templates.

  3. Fundraise 365BreakrElite. Mission control. True self. Final forms.

  4. Douyin breakdownBobbyApple invested in this. Stage channels.

  5. Context, not control. PM templates. Get ‘em. $500k ARR. Udemy’s course on CM.

  6. Equal payMicroacq. New York has a winAustinContextWhoops.

  7. BirthVectornatorUpswing. Great nameUnions. I hate April 1. No reasonable.

  8. Corn. Cherry blossoms. How it worksPretty! Well, lots of money.

  9. CraftEnsembleCleverWormholeTherappy. Doesn’t matter.

  10. More with lessLetters. Wanna get away1mb. It takes time.

To infinity & community,

— john

This via Code Story was a simple “bucket strategy” of how to determine what features to build in early-stage products / projects (great podcast episode, worth a listen):

  1. Game-Changers — Here are the things that we have confidence that people will buy it because we’ve built it.

  2. Show-Stoppers — Here are the things that if we don’t build it, they won’t buy it.

  3. Distractions — Everything else.

I love this simple system and has clearly served Troy Goode well — the “distractions” is a damn good reminder, especially because these things often kill fundamental momentum, even if they look, feel, and smell like a “good” idea. Kill distractions ruthlessly; this is how you survive the challenges of a new project or a larger early-stage startup.

I recently did this even in the YEN project as I asked a few folks to take a small step back as we focus on the fundamentals and the only real priority that we have: A technology platform that actually works.

If you’re building anything meaningful then you’re going to have to make hard decisions along the way. And if you think you can “skip” these parts of the process then you’re truly delusional.

The obstacle is the way.